Practical articles about product photography, ecommerce operations, visual consistency, and the workflows behind scalable content production.
90% of Etsy’s users confirmed that the quality of product photos was „extremely important” to their purchase decision, prevailing over other factors such as the item’s price or shipping cost. Great e-commerce photography can indeed skyrocket your conversion rates!
Master ghost mannequin photography with our guide for e-commerce success. Enhance product images, attract more customers, and increase sales. Read It Now!
Learn about the role and significance of these technologies in ecommerce. Is it a winning strategy for boosting customer satisfaction and boost sales? As the world goes deeper into the digital age, it's becoming crystal clear that future commerce will be mainly conducted online. E-commerce is swiftly transforming the way businesses operate, offering convenience and countless choices to consumers across the globe. However, as this sector continues to grow and evolve, so does the need for effective and efficient online customer service.
Discover key E-commerce merchandising strategies in a nutshell with Orbitvu. Learn how to effectively showcase products online and boost your sales.
Discover common photography mistakes in e-commerce and learn actionable tips to avoid them. Elevate your product images and boost sales with high-quality visuals!
It might seem counter-intuitive, but email remains the most effective digital marketing strategy despite the exponential rise of social media’s popularity. Especially for your e-commerce!
Let’s face it, people love consistency. It looks good, it’s professional, it gives us a sense of harmony. This is true on every level, even in e-commerce, since, according to the Marq report, brands that are consistently presented experience an average revenue boost of 10-20%. That’s how important consistency is in business. So what is the most efficient way to get that coherent content? I’m glad you’ve asked.
We probably all have heard old-age mantras such as the “Customer is king” or “Customer is always right.” Both might seem outdated and probably not the advice you were hoping for when clicking on this article. Yet, they both carry an important truth that all businesses, big or small, online or offline, need to be customer-centered.
In the era of e-commerce, where customers click through websites at a record speed, entrepreneurs have to fight for viewers’ attention. Now the user journey is so distracted that as much as 63% of shoppers need to see the same content at least 3 or 4 times to make a decision.
The e-commerce industry is thriving. There’s no doubt about it. In fact, e-commerce is expected to account for 24% of global retail sales by 2026. With so many people buying products online, retailers have to strengthen their digital presence and find ways to sell more via the internet.
There is no doubt that Product Listing Advertisements work. If you gather all Google Ads clicks in one basket, the Google Shopping ones will be around 65% of the entire number. And it goes to 85% for retail ads! That’s not to mention the older yet effective product, the Google Display Network.
Measuring conversion rate as a way to recognize the health of an online store has not gone away over the years, even as we discovered how different the results are across various industries.
Product photography is a branch of activity where the old saying “Plenty is no plague” not necessarily sets all the rules. More pixels, or a higher resolution, mean directly a heavier file and a challenge for Internet connection.
Check how to reduce the number of returns in your e-commerce. 11 tips to help you solve the problem of returns.
Learn how to shoot reflective products like glassware for e-commerce flawlessly, with these tips and techniques for optimal results. Read More Now!